About Us


A company of passionate caregiver advocates

Our story


The fact that healthcare aides receive comprehensive training for in-home care, while family members—who are the primary caregivers for most of us—often have limited resources, struck us as a significant oversight. Families need practical education on crucial aspects of care, such as how to prevent household accidents, safely assist with mobility, or handle the complex behaviors that come with chronic conditions. We have reimagined clinical skills training for non-professional caregivers. We are Trualta, a team of passionate advocates for caregivers with a shared goal to provide Better DaysTM for everyone caring for someone at home.

Team Trualta


What sets us apart is our team. We are a group of passionate, diverse, dedicated, and talented individuals who advocate for caregivers every day.

Our Leadership Team

JONATHAN DAVIS

Founder & CEO

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Jonathan was inspired to start Trualta while investing in healthcare education at a private equity fund. Prior to that, he was a consultant at McKinsey & Co. He loves to hustle alongside innovative client partners to support families and deliver results. When not working, you can find him traveling with his wife, cruising on his snowboard, or frustrated on the golf course.

A black and white portrait of a smiling man wearing glasses and a button-up shirt.

SHAHZAD ZAFAR

Chief Technology Officer

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A healthcare technology leader, Shahzad enjoys building high performing products and teams. Shahzad has over 18 years of experience, and in previous roles has led the scaling and maturity of platforms. He’s passionate about helping people succeed, especially when it comes to healthcare outcomes. Outside of work, Shahzad can be found coaching his kids soccer team or exploring new destinations.

Join our team


Our team is growing! See our current job postings here. If you’re interested, apply with your resume and leave us a note – we’d love to hear from you.