About Us


A company of passionate caregiver advocates

Our story


The fact that healthcare aides receive comprehensive training for in-home care, while family members—who are the primary caregivers for most of us—often have limited resources, struck us as a significant oversight. Families need practical education on crucial aspects of care, such as how to prevent household accidents, safely assist with mobility, or handle the complex behaviors that come with chronic conditions. We have reimagined clinical skills training for non-professional caregivers. We are Trualta, a team of passionate advocates for caregivers with a shared goal to provide Better DaysTM for everyone caring for someone at home.

Team Trualta


What sets us apart is our team. We are a group of passionate, diverse, dedicated, and talented individuals who advocate for caregivers every day.

Our Leadership Team

JONATHAN DAVIS

Founder & CEO

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Jonathan was inspired to start Trualta while investing in healthcare education at a private equity fund. Prior to that, he was a consultant at McKinsey & Co. He loves to hustle alongside innovative client partners to support families and deliver results. When not working, you can find him traveling with his wife, cruising on his snowboard, or frustrated on the golf course.

NASTRAN ANDERSEN

Chief Revenue Officer

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As an inquisitive leader and born conversationalist, Nastran has secured a reputation for collaborating across organizational boundaries with a focus on building teams, gaining trust, and driving results. She has over 25 years of executive experience in sales, marketing, and corporate strategy within the healthcare IT industry and is committed to elevating the caregiver's role in transforming healthcare. When she's not at work, Nastran enjoys traveling and exploring different cultures with her husband and three children.

A black and white portrait of a smiling man wearing glasses and a button-up shirt.

SHAHZAD ZAFAR

Chief Technology Officer

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A healthcare technology leader, Shahzad enjoys building high performing products and teams. Shahzad has over 18 years of experience, and in previous roles has led the scaling and maturity of platforms. He’s passionate about helping people succeed, especially when it comes to healthcare outcomes. Outside of work, Shahzad can be found coaching his kids soccer team or exploring new destinations.

Trualta in the press


Online resource Trualta helps fill knowledge gaps for family caregivers

Published by: WXXI
Posted on November 22, 2023

Trualta: Healthcare Training and Support for Family Caregivers

Published by: AlzheimersSpeaks
Posted on November 8, 2023

Trualta Appoints Shahzad Zafar as Chief Technology Officer

Published by: PR Newswire
Posted on October 31, 2023

Caregiver Isolation as a Health Risk W/ Nastran Andersen | Episode 98

Published by: Caregiver Cast
Posted on October 24, 2023

Join our team


Our team is growing! See our current job postings here. If you’re interested, apply with your resume and leave us a note – we’d love to hear from you.